Business Models & Revenue Strategies
60 cards · 🇺🇸 English
How companies structure themselves to create and capture value.
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- 1Business modelA plan describing how a business creates, delivers, and captures value
- 2Revenue modelThe strategy for generating income from products or services
- 3Subscription modelRecurring revenue from customers who pay periodically for access (Netflix, Spotify)
- 4Freemium modelBasic service is free, premium features require payment (Dropbox, Slack)
- 5Advertising modelRevenue generated by displaying ads to users (Google, Facebook, YouTube)
- 6Marketplace modelPlatform connecting buyers and sellers, taking a commission (eBay, Airbnb, Uber)
- 7E-commerce modelSelling products or services directly online (Amazon, Shopify stores)
- 8SaaS modelSoftware as a Service - cloud-based software sold via subscription
- 9Licensing modelSelling rights to use intellectual property (patents, software, content)
- 10Razor-and-blades modelSell base product cheaply, profit from consumables (razors/blades, printers/ink)
- 11Franchise modelLicensing business operations to independent operators (McDonald's, Subway)
- 12Affiliate modelEarning commissions by promoting other companies' products (Amazon Associates)
- 13Transaction fee modelCharging a fee per transaction processed (PayPal, Stripe)
- 14Pay-per-use modelCustomers pay based on actual usage (cloud computing, utilities)
- 15Direct sales modelSelling products directly to customers without intermediaries
- 16Retail modelBuying products wholesale and selling at markup to consumers
- 17Wholesale modelSelling large quantities of products to retailers at discounted prices
- 18Dropshipping modelSelling products without holding inventory; supplier ships directly to customer
- 19Print-on-demand modelProducts are only manufactured after an order is placed (custom t-shirts, books)
- 20Agency modelRepresenting others and earning commission on sales or services (real estate, talent)
- 21Consulting modelProviding expert advice and services for a fee (management consulting, IT consulting)
- 22Crowdfunding modelRaising capital from many individuals online (Kickstarter, Indiegogo)
- 23Donation modelOperating on voluntary contributions from supporters (Wikipedia, charities)
- 24Brokerage modelConnecting buyers and sellers and earning a commission (stock brokers, insurance)
- 25Leasing/rental modelCharging for temporary use of assets (car rentals, equipment leasing)
- 26Customer acquisition cost (CAC)Total cost of acquiring a new customer (marketing + sales expenses)
- 27Customer lifetime value (CLV/LTV)Total revenue expected from a customer over their entire relationship
- 28Churn ratePercentage of customers who stop using a service over a given period
- 29Monthly recurring revenue (MRR)Predictable revenue generated each month from subscriptions
- 30Annual recurring revenue (ARR)MRR multiplied by 12; predictable yearly subscription revenue
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